Brand identity for French wine and Champagne (AOC*) producer and importer of the world's finest brands and oldest wines.

The concept is based on lightness of tinkling bubbles realised in design by printing on Curious Metallics Iridescent - "Virtual Pearl" paper and 4 quad, 2 Pantone, 1 silver hotfoil and 1 pink hotfoil colours. Together with a glamorous typography from Paris, the illustration is a mix with cave signage designs and modern glass and bottle illustrations giving the brand a contemporary touch of elegance and celebration usually associated with Champagne (AOC).

* AOC - Appelation d'Origine Controllée (Controlled designation origin) - As a matter of fact only products from the Champagne regions of France are authorised to use the naming Champagne internationally and all other productions in the world are sparkling wines.
 http://en.wikipedia.org/wiki/Appellation_d'origine_contrôlée).